Distributors, reps, freight, trade shows, and shelf access — how product actually moves from brand to store.
The brand gave IPS South exclusive rights to California, Nevada, and Hawaii. Your next reorder runs through a new channel.
2 min read · Jul 29
The chemical-free tick tool went mass. If you stock the category, the pricing conversation changed this week.
4 min read · Jul 28
The distributor made a category most stores skip easy to try. Whether it actually turns is the whole bet.
3 min read · Jul 28
The Wisconsin manufacturer solved the packaging problem that kept fish chews out of impulse. Nine cuts, all peggable.
4 min read · Jul 27
When a supplier drops half a billion on production capacity, they've already done the math on where margin moves next.
5 min read · Jul 27
When a distributor with a reputation for curation over catalog bloat adds a toy line, it's worth asking what changed.
4 min read · Jul 25
New York show built for low-MOQ sourcing arrives as branded products get discounted harder and pet owners prove willing to switch.
5 min read · Jul 25
The wholesaler added the DTC balm brand to its full footprint. If you buy direct or through a regional, your terms changed.
3 min read · Jul 24
A family-owned brand with its own U.S. production went national through Phillips.
4 min read · Jul 24
A major pet trade publication sent us to a page titled 'Press Releases Archives.' Zero curation. Zero context. Zero reason to come back.
4 min read · Jul 24
SuperZoo 2026 opens August 12-14 at Mandalay Bay. We pulled all 1,180 exhibitor listings and read the floor as a dataset: the category breakdown, the international manufacturing mix, and what the ratio of brands to manufacturers to tech vendors says about where independent pet retail should spend its three days.
6 min read · Jul 23
Blaine Phillips moves to Executive Chairman after 40 years. Nick Christensen steps into CEO role. What this means for your distributor relationship.
5 min read · Jul 23
The retailer is allocating real shelf space to handcrafted UK goods. The bet: premium local sourcing drives enough lift to justify the operational mess.
5 min read · Jul 23
A fourth-gen raw brand landed a multi-year franchise deal. That structure says something about frozen's new weight class.
4 min read · Jul 22
The 2026 show closed its exhibitor list. Your supplier booked their booth. You haven't decided if you're going yet.
4 min read · Jul 22
The group formed because retailers who incubated emerging brands needed operational systems existing organizations weren't providing.
5 min read · Jul 22
When a trade show dedicates permanent zones to categories two years out, it's not a guess, it's a supply-chain bet your assortment should account for.
5 min read · Jul 21
When a distributor commits full-footprint, it is a bet on category velocity, and your freeze-dried assortment absorbs it.
6 min read · Jul 21
Phillips, Animal Supply Company, Pet Food Experts, and Central Garden & Pet spent six years buying, merging, and re-merging pet distribution into fewer, bigger networks. Here is every verified deal, and what it means for the store still counting cases by hand.
6 min read · Jul 20
SuperZoo and Global Pet Expo both went dark or virtual in 2020 and 2021. Five years and several attendance records later, here is what the recovered floor is actually worth to a store or a brand, and how to work it.
7 min read · Jul 20
When a distributor stacks another minimalist chip SKU, they're reading velocity data most store buyers don't see yet.
4 min read · Jul 18
When a regional distributor adds a new cat line, it is a signal about what specialty shoppers expect. Vermont Pet Food's Giddy Kitty bet is the case.
6 min read · Jul 18
The distributor opened registration for September 2026. The timeline matters more than the show itself.
4 min read · Jul 18
Moodify Pet landed national distro with ADMC. For a category that was mostly DTC two years ago, that's the signal buyers have been waiting for.
6 min read · Jul 16